social media Tag

13 Oct What is a LinkedIn Company Page and Why Should MSPs Care?

If you have worked on establishing an online presence for your MSP business, you probably have come across terms like “social media,” “professional network,” or “company page” in the past. Let’s dive a little deeper into a simple and affordable tool that can help build your brand with LinkedIn. Here is all you need to know about the infamous social media...

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29 Sep 4 Best Practices for Your MSP’s Facebook Strategy

Establishing an online presence for your MSP business is detrimental in your efforts to influence how prospects and clients perceive your company. Building a profile on any of today’s popular social media platforms seems easy, fast and cheap. Yet, the key to successfully distinguishing yourself from your competition online includes a lot more effort than just getting a company profile...

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26 Jul 3 Ways Your MSP Can Benefit from Online Marketing

For Managed Service Providers, developing a strong online presence is not easy. It takes a lot of time and effort to build and maintain a presence, and that upkeep can feel like a tedious task when the day to day challenges of running a business are continuously creeping up. However, creating a digital marketing presence opens up a lot of...

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30 Jun How Marketing “One-Night Stands” Kill Your Business

As a business owner, you probably know better than anyone that the path towards growing a successful company holds hurdles and obstacles on a daily basis. Overcoming these challenges in order to stick to your business plan is vital for continued growth. The same goes for marketing. Sooner or later, you may be confronted with a marketing obstacle. You may...

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21 Apr 7 Reasons to Use LinkedIn for Prospecting

You probably have heard all too often how LinkedIn can help grow your business in many ways. Whether you leverage it for marketing purposes or as an additional tool for your sales team, there are a variety of benefits LinkedIn can provide for you. In fact, if you are lacking the time to build a presence on Facebook or Twitter,...

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19 Apr 6 Tips to Reach Millennial Recruits

The Millennial Generation, commonly defined as anyone born from the early 1980s to the late 1990s, grew up with more accessible technology than anyone else. As such, they are more tech savvy and have different opinions on how their budding careers should fit into their busy lifestyle. By 2020, millennials will make up 50% of the workforce, so for any...

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24 Mar Beat the Bracket: 4 Ways to Make Your MSP Game Stand Out

March Madness may happen in March, but MSP Madness occurs all year long. With the stiff competition in today’s marketplace, it’s easy to get shuffled around and lost in a bracket with a bunch of other managed services competitors in your area. In order to combat this competition, you need to develop a strategy to help your MSP rank number...

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18 Feb 3 Simple Steps to Expand Your Prospect Base with LinkedIn Sales Navigator

If you have been following the eFolder blog, you have probably come to realize that creating a LinkedIn presence can really benefit your business. While the basic account features will allow you to connect with colleagues and clients, create a company page for your business, and publish content, LinkedIn does offer several different premium account types as well. One of...

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