eFolder Blog

17 Oct eFolder Partner Interview featuring Robert Cioffi

Editor’s Note: In this partner interview, Robert Cioffi, CEO of Progressive Computing and Ted Hulsy, VP of Marketing at eFolder explore a variety of topics such as ways to sell against free consumer file sync services and the importance of training clients to meet your MSP’s technology standards. Ted Hulsy: Hi Robert, thanks for your time today. Can you share just...

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13 Oct What is a LinkedIn Company Page and Why Should MSPs Care?

If you have worked on establishing an online presence for your MSP business, you probably have come across terms like “social media,” “professional network,” or “company page” in the past. Let’s dive a little deeper into a simple and affordable tool that can help build your brand with LinkedIn. Here is all you need to know about the infamous social media...

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12 Oct Paul Dippell Calms Me Down: SaaS v. Private Cloud, White Label Margin and MSP Valuation at Exit

I called up Paul Dippell, CEO of Service Leadership Inc. (SLI), because I was very upset by what I heard him say at the HTG IT Channel Summit about valuation of white label cloud services in the MSP acquisition market. Or, perhaps I should say, I called him upset because I was very ignorant of what he was talking about. Paul...

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11 Oct Peer Groups and Benchmarking: The Inside Scoop

Joining a peer group can provide many benefits for those who choose to get involved. You spend time with your peers, learn best practices from each other such as how to hire more qualified candidates or drive more sales, and discuss educational and relevant topics. One important aspect of IT Channel peer groups, such as HTG or Robin Robins, is...

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07 Oct 4 Ways Anchor Makes Working Outside of the Office a Piece of Cake

The days of sitting in an office all day are over. More and more workers are finding themselves outside of the traditional 9-to-5, which means they need solutions that enable them to collaborate and access their files and folders whenever, wherever. Anchor, eFolder’s business-grade file sync solution, has many features that make working outside the office incredibly easy. Here are...

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06 Oct Why Cold Calling Alone Won’t Grow Your Business

Are you currently using cold calling as your main strategy to grow your MSP business? Perhaps you are hoping to source a decent number of leads using the “smile and dial” approach? If this is the case, it is important to know that, while cold calling can have positive effects on some businesses, it is dangerous to rely on that...

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05 Oct The Missing Story: Hurricane Matthew, the Media and Business Continuity

A few readers may recall the days when all hurricanes were female and “disaster recovery” had nothing to do with digital networks. For those who cannot recall those days, not a great deal of imagination is required: simply alter Hurricane Matthew's gender – call him Matilda or something – and follow the news coverage, because nothing else has changed much. This...

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04 Oct Growth vs. Evolution…What Does That Mean?

Many influences in the IT channel, from vendors to managed services providers, have felt a continual need to grow. Vendors, other MSPs and peer groups are encouraging MSPs to grow larger by boosting their sales, taking on more clients, and hiring more staff. From the increased revenue to more opportunities, there are many reasons that are attractive for growing larger. However,...

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30 Sep Anchor 2.5.2: Three of the Most Exciting New Features

It’s been a busy week at eFolder. Our product management and development teams have been hard at work bringing new and much requested features to our Anchor product. As an increasing number of computers are affected by ransomware and other forms of debilitating malware each year, it’s vital that we keep our products (and thus your clients) competitive against major...

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29 Sep 4 Best Practices for Your MSP’s Facebook Strategy

Establishing an online presence for your MSP business is detrimental in your efforts to influence how prospects and clients perceive your company. Building a profile on any of today’s popular social media platforms seems easy, fast and cheap. Yet, the key to successfully distinguishing yourself from your competition online includes a lot more effort than just getting a company profile...

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