eFolder Blog

02 Dec Why You Should Keep Storage in Mind When BDR Shopping

An easy way to sabotage your data protection strategy is by deploying BDR appliances that can’t protect all of your clients’ data. Before choosing a BDR appliance, it is imperative that you sit down with your clients and carefully understand not only how much data they have today, but how much this volume of data could expand in the next...

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01 Dec How to Mine Your Existing Client Base for Your Future

Many businesses looking to expand are trying to do so by consistently growing their client base. While this is one great way to grow a company, MSP owners should never forget that their filing cabinets are likely already full of leads that have a much higher potential to buy more services -  because they are existing clients. Cultivating new clients...

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29 Nov eFolder Partner Interview featuring Willie Kerns

Editor’s Note: Willie Kerns, CEO of SmartPath Technologies and eFolder host, Ted Hulsy, chat about the changes that come with a maturing MSP, such as adjusting internal processes, growing marketing efforts, and building vendor relationships in order to continue to scale your business and profitability. Ted Hulsy:  Today we are joined by Willie Kerns who is CEO and owner of SmartPath...

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24 Nov Peer Groups and Marketing Accountability

In an eFolder blog post last week we explored the many benefits of joining an MSP peer group and why both business owners and various departments across your company should take advantage of working with fellow MSPs. Despite the daily operational challenges that IT Providers face, marketing in particular can turn into a struggle for business owners who are trying...

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22 Nov eFolder Partner Interview featuring Joe Pannone

Editor’s Note: Joe Pannone, CEO of Forza Technology, and Ted Hulsy, VP Marketing at eFolder, discuss how Joe pivoted from a MSP business model to becoming an application developer, creating two free dashboard applications that provide insight to fellow MSPs on how to use their ConnectWise and Kaseya data to better improve their daily operations and profitability. Ted Hulsy:  Joe, thanks...

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18 Nov Why You Need a Flexible BDR Solution

MSPs should look for a BDR solution that offers the option to either build your own BDR or buy a pre-configured appliance. While a lot of this is simply personal preference, there are concrete pros and cons to both. When building your own solution, you have flexibility in the hardware and software you choose; your choices aren’t dependent on a single...

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17 Nov Leadership Development with HTG Service Exec Groups

Rome was not built in a day and neither is a premium MSP business. When looking to stay competitive in an increasingly crowded market, it can be incredibly beneficial for business owners to learn from peers how best to develop their leadership and management skills. While there are several peer groups and networking events available to the MSP community, one...

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15 Nov Six Reasons You Should be Doing More Tradeshow Marketing

The eFolder team just got back from a week at IT Nation, hosted by ConnectWise in Orlando, FL. This is our biggest channel tradeshow of the year and one that the Community Team and Channel Development Team begin planning months in advance to ensure the team is prepared to tackle the inevitable jam packed three days full of networking, socializing,...

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14 Nov eFolder Partner Interview featuring Nick Espinosa

Editor’s Note: Nick Espinosa, CIO and Chief Security Fanatic of BSSi2 and Ted Hulsy, VP Marketing at eFolder, chat about the massive scope of the security arena and the strategies BSSi2 addresses to educate and protect their clients from security breaches and downtime. Ted Hulsy:  Nick, thanks for making the time to chat today. Nick Espinosa:  Hi, thanks for having me. Ted Hulsy: ...

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10 Nov What is OML 1 and How Do You Get to OML 2?

In an eFolder blog post last week, we introduced the concept of Operational Maturity Levels and what this means for MSPs’ business models. This evaluation framework, invented by Service Leadership Inc (SLI), helps business owners understand the effectiveness of their management styles and what to adjust to advance their business both operationally and financially. While there are five operational maturity levels...

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