eFolder Blog

29 Jul 4 Reasons You Should Be Using a PSA Tool

Professional Services Automation (PSA) tools can be your saving grace as an MSP business owner. Not only can your clients benefit from the different features PSA software brings to the table, but you as a business owner can reap plenty of rewards by adopting it. There are many PSA tools on the market to choose from, but they all can...

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28 Jul The Power that Video Marketing Can Have for Your MSP

What is video marketing, anyway? Videos are a fun way to give your clients a better understanding of your business and your team, to invite your prospects to spend more time on your website and to increase your conversion rates. Of course it can be intimidating to get your first video project off the ground but there are a few...

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26 Jul 3 Ways Your MSP Can Benefit from Online Marketing

For Managed Service Providers, developing a strong online presence is not easy. It takes a lot of time and effort to build and maintain a presence, and that upkeep can feel like a tedious task when the day to day challenges of running a business are continuously creeping up. However, creating a digital marketing presence opens up a lot of...

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22 Jul How One Partner Used BDR to Better Serve His Clients

They say fortune favors the brave. Perhaps that’s why Tandem Systems, a Manchester-based managed services provider, has succeeded by completely changing the way it does business. “It has always been at our core to support clients in the best way possible,” says Callum Woods, President of Tandem Systems. “When we need to change our strategy to meet that goal, we’re not...

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21 Jul 3 Ways File Server Enablement Can Benefit Your Clients’ Businesses

Companies around the world are seeing a growing trend of a more mobilized workforce. With that trend comes the increased need to cloud-enable your file server to maintain a high level of productivity and collaboration between remote and office-based employees. Anchor's File Server Enablement feature allows your clients to continue using their file servers as the main storage location for...

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20 Jul Selling from Zero: Presenting RTO = 0 to Every Client

Are your BDR sales techniques keeping up with the full spectrum of BDR possibilities? Listening to the BDR sales reps at eFolder it seems a trend is emerging among some successful partners to leverage the full spectrum of potential cloud recovery possibilities to drive sales. If you are selling eFolder BDR, you are probably laying out the basics of every true...

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19 Jul 7 Steps to Consider When Defining Your Sales Process

Selling managed services can often be a difficult process. For one, there is the hurdle of explaining your solutions in a digestible way so your prospects can understand how your services will benefit their businesses. Terms such as network systems or business continuity are not second nature to most clients and may be met with a blank stare. This is...

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15 Jul 5 Ways to Catch Clients Faster Than Catching Pokémon

If you happen to have been on Planet Earth the past couple weeks, chances are you’ve witnessed the new app from Niantic and Nintendo, Pokémon GO, taking the world by storm. Tapping into millions of users’ nostalgia, the app uses GPS data and augmented reality to let you catch Pokémon as you walk around your city or town. As of...

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14 Jul How eFolder Anchor Brought Artwork to China

In an increasingly global market, many MSP business owners cater to clients and prospects across multiple countries. But getting transparency on which services will be able to fulfill the high demands of remote and international workforces can be tricky. When Shawn Smith started Branders Computers in 2005, he had similar questions to answer on the path to growing his MSP...

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